Reframing how organisations use news: introducing FT Professional
The Financial Times works with thousands of organisations to provide access to trusted FT journalism. This part of the FT business has been rebranded as FT Professional, and this post looks at what’s included as part of an FT Professional Subscription.
At the Financial Times, we often work with clients on a consultative basis to help many firms and institutions realise the opportunities, content and tools they can use to support their information needs and workflow structure.
Get the latest insight into what our republishing service means for our customers from a US perspective. Read on for a Q&A session with Daniel Garibay, the FT's Republication Account Manager for the Americas.
According to the Content Marketing Association (CMA) content marketing is worth over £4bn, and represents about £1 in every £4 spent on marketing. It’s never been more important to reach, engage and convert your current and prospective clients with content.
Apart from the obvious coverage on the financial sector, regulations and government decisions, the FT often helps governments and political institutions get more value.
Nikkei and the Financial Times today begin their new partnership, following Nikkei’s purchase of the London-based, global news organisation, which has been owned by Pearson since 1957.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Etiam neque massa, bibendum eu feugiat at, finibus eu nisl. Phasellus magna nibh, aliquam nec convallis id, varius vel nibh. Maecenas venenatis orci non pharetra ornare. Pellentesque porta enim in scelerisque efficitur.